Brand identity and logo design: a recognisable, credible image
Making your organisation or project recognisable and credible: that's the role of a consistent visual identity. AWORIX builds complete visual systems, made to last, not just a nice logo delivered on its own.
A patched-together logo, changing colours, no clear direction
A consistent visual identity is often what SMEs, schools, cooperatives and freelancers lack the most: a logo made in a hurry, colours that change from one medium to the next, no rules for using them. The result: an image that doesn't reflect the quality of your work.
What we create
Logo and variations
A logo that reads well large and small, with versions for light and dark backgrounds and for social media.
Complete brand guidelines
The rules for using your identity: what to do, and what to avoid, so everything stays consistent.
Colour palette and typography
A choice of colours and fonts suited to your activity and your audience.
Communication materials
Business cards, social media posts, document letterheads and other printed or digital materials.
Examples of our work
- ADÉMO: identity and publications for a cultural media outlet
- SHEGUN: brand universe and merchandise
- KPÉWÉNA: identity for a real estate agency
- DJABASHOP: identity for a basketball apparel brand
- KLARÏTIS: brand identity
Five clear steps, no grey areas
- Understand : We clarify your goals, your audiences and your constraints.
- Structure : We define positioning, content and priorities.
- Design : We build the identity and the visual experience.
- Build : We develop a fast, responsive solution.
- Deploy : We launch, explain, and support the rollout.
What we're often asked
What does a brand identity include?
A logo and its variations, a colour palette, typefaces, usage rules and examples applied to your materials.
Why create brand guidelines?
They ensure your image stays the same everywhere, no matter who creates a visual: that's what makes a brand recognisable and reassuring.
I already have a logo: is it worth contacting you?
Yes. We start by looking at what you already have and tell you honestly what can be kept, improved or redone.
Can I see examples of your work?
Yes, several identities are shown on the Our work page, each with its own gallery.
Do I need a company to request a logo?
No. We don't limit ourselves to certain profiles: organisations, entrepreneurs, individuals, freelancers can all book a meeting. Tell us about your project and we'll tell you honestly how we can help.
How do I get started?
Write to us from the contact page or on WhatsApp. We take the time to understand your activity and your needs, then propose next steps, with no commitment.
Don't see yourself in these profiles?
We don't limit ourselves to a few sectors. Organisations, entrepreneurs, freelancers, individuals: anyone with a project can book a meeting with us, wherever they are in the world. Write to us and we'll tell you honestly how we can help.
Let's talk about your project.
Tell us about your activity and your needs: we'll get back to you with concrete ideas.